Why the Women In Gaming Awards is a great step forward for equality

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The finalists have officially been announced for the Women in Gaming Awards, giving women everywhere a voice in a traditionally male dominated industry.

The Women In Gaming Awards was first created in 2010 and focuses on commending female employees in both the iGaming and land based gaming industries. The ceremony pays tribute to the customer service representatives, team leaders and affiliate managers who are vastly under-represented in the gaming industry, awarding them with a number of accolades including: Affiliate Manager of the Year, Excellence in Customer Services, Hidden Talent, Industry Pride of the Year, Innovator of the Year, Leader of the Year and Star of the Future.

This year will be the fifth ceremony for the Women in Gaming Awards and will take place at London’s Jumeirah Carlton Hotel on June 6th. Women from some of the world’s most renowned gaming brands will be in attendance, including representatives from Pokerstars, Paddy Power, NewsUK and Playtech. Ladies hoping to follow their 2013 success include the women behind PokerStars, from which Claudia Aviles won the coveted Inspiration of the Year award last year.

Why are the Women in Gaming Awards so important?

The Women in Gaming Awards are hugely important to today’s modern woman in an industry which is constantly represented by and marketed towards men. Britt Boeskov, COO of Unibet, said of last year’s event: “The caliber of the female influencers throughout the industry blew me away, and the day provided amazing networking and great new contacts for business. The panels were run professionally and went further and deeper into the topics than any other gaming conferences I have attended.”

The awards also provide today’s young women with great inspiration for their future careers. According to the Entertainment Software Association, women aged 18 or older represent a 13% high proportion of the game playing population than boys aged 17 of younger, giving these women something to aspire to as a career choice. While only 40% of gamers are female, the gaming industry is making a staggering $10.5 billion each year, and the awards serve to highlight why this is such a prosperous field to work in and why women need to be better represented.

The awards are also noted for their contributions to charity, with this year’s chosen charity focused on Breakthrough Breast Cancer. More than just a ceremony, the Women in Gaming Awards not only represents the future but also dares to tackle a number of female-oriented issues.

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